Last month (May) saw the welcomed return of group exercise classes. Group exercise is the heartbeat for so many clubs, with in-studio and instructor-led live experiences at the pinnacle.
To celebrate the re-opening of the sector and return of group exercise, on Saturday 12 June the industry will unite for ‘The Fastest Way Back Launch Event’ with an exclusive livestream of the brand new Les Mills releases. Led by Les Mills Master Trainers, the day will include livestreams of some of the most popular workouts including BODYPUMP, BODYCOMBAT and BODYBALANCE.
Complementing in-club launch events and live classes, the livestreams will be available for the entire industry to share and add to their timetable in order to connect with even more of their members beyond their four walls.
The launch event also marks the start of Les Mills ‘Fastest Way Back’ campaign designed to support club partners with their reopening and recovery plans. If you’re planning on hosting an event in your club, Les Mills has also launched a great support package, which will give operators all the marketing tools needed to promote it, including copy and images.
Les Mills want to make this process as easy as possible so that clubs can get back to doing what they love and do best.
“After months of isolation, we want to see members happy and confident to step back into a live fitness environment and get back to the thrill of connection among their fitness communities, a driving force behind the industry’s recovery. We hope to see the industry join us on the 12 June in celebration, but equally look forward to seeing many more events over the course of the month,” says Martin Franklin, CEO, Les Mills Europe
To find out more and to get involved please get in touch at [email protected], and help spread the word to your members – they can sign up to the live stream here.
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